Created in 2017 in the French Alps, Aulp means High Altitude Pasture so it only seemed natural for us to choose this as our name.

Based at the heart of Savoie, and initially focused on soft shell, the brand has quickly established itself within the outdoor market. The brand has now developed an extensive product mix, which, along with original designs, provide technical and dynamic clothing for the mountain, field, or city at an unbeatable RRP.